Illustration | Social Media
Blu_Mate
Poster and set of social media carousel assets created for a hypothetical brand Blu_Mate which focuses on discussing and supporting Chinese Australian cultural diaspora. The visual style is inspired by Chinese blue and white porcelain but with patterns inspired by Australian flora instead.
The Process…
The initial ideation for the visuals for Blu_Mate’s branding. I originally first experimented with elements that are often associated with parts of cultural diaspora such as food and clothing. However I later pivoted to something with a stronger visual association.